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Purchase Price Allocation Prep

Optimize tax allocation of deal proceeds

Chapter 18, 21

How you allocate your exit purchase price across assets directly impacts your tax liability. Allocating proceeds to more favorable asset categories reduces your tax burden and keeps more money post-exit. This calculator helps you model different allocation scenarios and understand the tax consequences before negotiating final purchase agreements.

Buyers propose the initial allocation; you negotiate. Goodwill and intangibles often get favorable long-term capital gains treatment, while equipment and inventory may receive depreciation benefits. Your tax advisor helps optimize the allocation. This tool ensures you understand the trade-offs and can negotiate effectively with buyers on terms that maximize your after-tax proceeds.

Deal Parameters

Asset Allocation

Allocate the purchase price across asset categories:

Ordinary Income
Ordinary Income
Ordinary Income
Section 1250 Recapture
Section 1250
Capital Gains
Capital Gains
Capital Gains
Goodwill (Auto-calculated):
$2,300,000

Seller's Tax Rates

Purchase Price Allocation Analysis

Asset Allocation & Tax Treatment

Asset Category Allocation Tax Treatment Tax Rate Tax Owed

Total Taxes (Seller)

$0
Effective Rate: 0%

Net Proceeds (After Tax)

$0
0% of deal price

What-If Scenario: Shift $100K from Ordinary Income to Capital Gains

Moving $100,000 from ordinary income (45.3% tax) to capital gains (23.8% tax) would save you approximately $2,150 in taxes.

Buyer's Depreciation & Amortization Benefit

Tax Planning Note: Work with your tax advisor and CPA to optimize allocation in negotiation with the buyer. Both parties must agree on allocation, and it must be supportable with valuation analysis. A good allocation maximizes your tax efficiency while remaining defensible to the IRS.

Frequently Asked Questions

Why does purchase price allocation matter if the total purchase price is fixed?
Because different asset categories receive different tax treatment. Goodwill qualifies for capital gains treatment. Inventory may be ordinary income. Equipment may have depreciation recapture. The difference between allocating $2M to goodwill vs inventory can cost you $200k+ in additional taxes.
Who controls the purchase price allocation?
Technically the buyer proposes it, but you negotiate. Your tax advisor should model optimal allocations and flag problematic buyer proposals. Smart buyers often cooperate on allocation because it's good tax planning for both parties when structures are legitimate.
Can I allocate more to goodwill to reduce taxes?
Only if economically defensible. The IRS scrutinizes aggressive allocations. Allocations must reflect fair market value. Work with a tax specialist; independent appraisals may be required for large allocations. This is where professional guidance is critical.
Do asset and stock sales have different allocation considerations?
Yes. Stock sales treat the entire proceeds as goodwill and capital gains but eliminate stepped-up basis. Asset sales allocate to specific assets with different tax treatments. Your tax and legal advisors need to model both structures' tax consequences fully.