Pre-Seed
Pre-seed writing for founders before product-market fit: angel cheques, SAFEs, and early financial modeling.
6 articles
Runway vs. Profitability: Which Path Is Right for Your Business at Each Stage
Pre-seed and seed stages focus on runway and capital efficiency. Series A focuses on growth while managing burn.
What Different VCs Actually Look For: Analyzing the Pattern in Their Checks
Pre-seed VCs invest in founders and thesis fit. Series A VCs need proof: revenue, unit economics, replicable GTM.
The LTV:CAC Benchmarks by Stage and Business Model
LTV:CAC benchmarks are not universal. The threshold that matters depends on the business model (SaaS, marketplace, e-commerce), the funding stage (pre-seed through growth), and…
The SaaS Financial Modeling Bible: The Complete Guide for Founders
The definitive guide to building SaaS financial models. Covers revenue modeling, cost structure, unit economics, scenario planning, and investor-ready presentation. From pre-seed…
Convertible Notes Are Not Free Money. Here Is What Founders Get Wrong.
A convertible note is a short-term loan that converts to equity at a future financing round. It is the most common pre-seed financing instrument, and it is also one of the most…
You Have 93 Seconds. Most Founders Waste 80 of Them.
According to DocSend, the average VC spends 93 seconds reviewing a pre-seed pitch deck. That is not a complaint about VCs. It is a design constraint. A deck's only job is to earn…